VIETCERAMICS SPONSORS "SOUTHEAST ASIAN IDENTITY IN A NEW DESIGN CONTEXT" CONFERENCE

On October 2, 2024, the "Southeast Asian Identity in a New Design Context" conference was held at the SECC conference center in HCM City. This was a special industry event organized by the Vietnam Furniture Association and sponsored by Vietceramics.
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The conference was attended by 11 speakers and more than 200 guests from over 6 countries.

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During the conference, guests discussed 6 engaging topics centered on preserving and promoting Southeast Asian identity amidst rapid globalization and industrialization.

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Identity is the element that distinguishes and enhances the value of interior products from Southeast Asia. In the context of booming industrialization in Southeast Asia, which is promoting the development of new materials and technologies like 3D printing, artificial intelligence, and digital modeling, the speakers affirmed that the combination of identity and technological advancements will help the Southeast Asian interior design industry adapt to the times and rise strongly in the new era.

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Vietceramics General Director Do Hong Phuc expressed his joy at participating in the conference as a sponsor.

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Over 20 years, Vietceramics' collections have helped designers convey many unique cultural stories and assert their personal identity. As the main sponsor of the event, Vietceramics was delighted that the conference helped experts, architects, and designers network and share experiences, contributing to the strong further development of the interior architecture industry.

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